Put it in the specification so it survives the handover
In a fleet, balancing is the kind of detail that gets done consistently for a year and then quietly stops when the person who insisted on it moves on.
That is worth guarding against, because nothing about the absence is visible. Tires keep being fitted, units keep running, and the consequence arrives a year later as tread life that has drifted down for reasons nobody can point at.
The protection is to write it into the specification on the fleet account rather than relying on it being asked for each time. A standing instruction is a document; a habit is a person.
The same applies to anything done on a mobile visit. Work carried out at your yard should follow the same written specification as work done at the store, so there is one standard rather than two.
What it protects
Tread, which otherwise wears in patches and takes a set off early. On a commercial tire the casing as well, since patchy wear can cost it its retread value.
Neither shows up as a line on an invoice, which is precisely why the practice needs writing down rather than remembering.
When to ask for it
The national tire and wheel balancing page lists the occasions. For a fleet the short version is at every fitting and after any wheel has been off, including roadside changes made in a hurry.
A vibration that survives a balance is usually the rim, and wheel refurbishing is at this store. A vibration at every speed, or one with a pull, is alignment or something worn.
About this store
The Springdale store carries all nine Purcell tire categories, runs eighteen services, and is managed by Jackie McAfee.
See the national tire and wheel balancing page for all 51 locations.